Future Food Horizons 2014
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6th-7th November- NoWFOOD Centre, Chester


Joanne Lunn

I have been a nutritionist at Waitrose for the past 5 years. Working in the world of retail as a nutritionist gives me a great opportunity to really understand the way people eat.

I graduated with a degree in biochemistry and then specialised in nutrition, a subject that I have always been really passionate about

I completed my PhD  in 2005 at the MRC Dunn Human Nutrition Unit in Cambridge, where I spent 3 years investigating the link between what we eat and our risk of developing cancer. After receiving my PhD I was a Senior Nutrition Scientist at the British Nutrition Foundation for 4 years.

About Joanne

Talk: Localism and Food from a Retailer's Perspective

Waitrose 'Local and Regional Sourcing' represents a breakthrough for small producers wishing to supply a multiple retailer, but unable to support a whole store network. The scheme has exceeded all expectations in recent years, mainly driven by our expansion into new areas in the north, where shops have a more regional personality and by growing customer interest in provenance, quality and traceability. Waitrose shops across the country now offer in excess of 2000 local and regional products sourced from more than 450 producers.

 Waitrose, Britain's favourite supermarket, has 330 shops in the UK and Channel Island. Waitrose combines the convenience of a supermarket with the expertise and service of a specialist shop - dedicated to offering quality food that has been responsibly sourced combined with high standards of customer service.